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“I am not a Media Person” -Chris Anderson

chris andersonAfter hearing Chris Anderson speak this morning, I have to heartily disagree with his own statement, above.  Before becoming entrenched in the media world, Anderson was an active physicist (not sure exactly what this is, but know smart and scientific) when he was approached by Conde Nast.  Hard to believe he had never heard of this huge media conglomerate, but knowing my own Robotics/Aerospace/Mechanical “enginerding” family I’m not totally shocked.  Through his rise to the best-sellers list and award-winning EIC of Wired magazine, Anderson has maintained his scientific background through his robotics company, GeekDad.com and the technology apparent in his magazine.

In his hour and a half speech, I had to scribble to try to write down even half the things I wanted to remember.  Including, but not limited to, these enticing little tidbits:

  • We live in a messy world, and it’s only getting messier.
  • Atoms increase in worth; bits decrease (digital moving to free)
  • We need to make the most of the Old World while exploring the New World.
  • No business in their right mind would go to a 100% paid online model.
  • You can only make money off scarcity. Time, experience, food, land is scarce; digital content is not.

Chris Anderson free BookAnderson was generous enough to give us a copy of his book that’s not released until July 7 (quite a thrill in holding a book not available in public!), which is titled Free: The Future of a Radical Price. Radically, the digital version and full length audio book are free, though the premium content of abridged audio and hardcover title come with a price tag.  

Though Anderson came to speak about his magazine work, I was enthralled by his book publishing knowledge.  He shared interesting insights, from not wanting to receive royalty checks (since that means the advance wasn’t high enough), to making money from speaking as opposed to the selling of his books, to how once the coherency was decided for his book he can’t even remember the actual words pouring forth.

 

Wired - in print

Wired - in print

Another note-worthy comment made by Anderson is his openness to a digital Wired.  In fact, he made the bold statement of “If the Kindle is [made in magazine form] I will stop killing trees immediately.”  I asked about the digital magazines available today, through Zinio and the like, and Anderson explained he doesn’t think people want to read a magazine on a computer or need the physical pages, but need it to be mobile.  So my next question is: Who will be first with the mobile mag reader? There have been rumors about Conde Nast, or will Amazon lead the pack yet again?

 

Anderson is highly optimistic in his views.  Believing in the monetization emotionally – writing etc. for fulfilling reasons vs. financial, as well as future brand extensions, he in no way sees the death of publishing (an obvious sigh of relief).

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As I finally got around to uploading photos from January to current on Facebook, I realized that 2009 has already been a year to remember (although I don’t look photogenic in any of the moments!).

Yes, it’s true I have joined the ranks of the unemployed, but I’ve also been motivated and inspired to follow my dreams of launching a career in book publishing, started this blog which has become quite an enjoyable hobby, begun to really appreciate Chicago and all it offers, been to my first Bulls game, Cocokey Resort with three of my best friends, had the #1 bracket in my pool as of NOW (sorry, MSU, I bet correctly that UNC would pull off the win), started a volunteer relationship with a worthwhile organization (<3 to you, Open Books), been blessed with a baby nephew, and been lucky enough to have the love, support and enjoyment of a wonderful family and system of friends.

Alright, fine, I may be a little tipsy from watching the pathetic game that MSU just played, but I am thankful for all this year has already brought (I cannot believe Easter is this Sunday – time has flown by) and all it promises in the future.  I hope you all enjoyed my Miller Lite induced ramblings (potentially found some inspiration yourself?), but hopefully this little nugget will serve as a reminder for the important things next time I get frustrated when job searching or waiting for spring to come to  Chicago.

Heading home on the train tomorrow, looking forward to some quality MI time with the family and good books, while curled up in my favorite chair!  Hopefully book reviews to come shortly… Hitting the “publish” button before I can overthink and delete this…

We’ve all felt the pinch, it’s hard to justify the $9 price for a fancy bar drink when you could/should be making the drink with your own bottom-shelf liquor in your condo that you already are struggling to afford as opposed to helping contribute to the overhead cost of some random bar. Whew.  Well, the The New Yorker is helping us embrace the recession with a little alcholic help:

cocktail-guyGone are the Cosmopolitans and pomegranate martinis—bartenders are designing a whole new breed of cocktails for 2009….

Long Island Iced 401(k)
Put hopes in shaker. Add dreams. Shake until dashed, then drink all the vodka, gin, tequila, and rum left in liquor cabinet.

Bear Market Shot
Pick up lots of checks because you think the glass is half full; when you find it’s actually half empty, take a single shot to the head.

Broke & Tan
Fall asleep in yard on weekday, wake up sunburned and so dehydrated that anything tastes good.

Princeton Bitters
Pour two ounces of vodka into a cocktail shaker. Lament fact that you moved into a smaller house to pay for your son’s college education and, since he couldn’t get a job and he’s now twenty-six, he’s living on your couch. Eying your son as he works his Wii, pour two more ounces of vodka into shaker. Serve with a grimace.

Nasdaiquiri
Add a dozen I.P.O.’s to portfolio, wait until bubble bursts, drink all day every day.

BlackBerry Sling
Discover that your BlackBerry doesn’t work because you haven’t paid the bill. Sling it against the wall, then buy a prepaid phone and make some rum in your toilet.

Bloody Maria Bartiromo

Squeeze four packets of McDonald’s ketchup and one packet of pepper into a glass. Mix with eight ounces homemade hooch. Drink while you watch the Money Honey on a TV in the window of a Circuit City that’s going out of business at the end of the month.

Tequila Slumlord
To avoid foreclosure, rent the other bedrooms in your condo to migrant farmworkers; steal their booze when they go out to work.

Trickle-Down Punch
Let last drops of liquor trickle from spent bottles at recycling center into plastic cup. Serve with shame.

Dave Hanson

Link here: http://www.newyorker.com/online/blogs/tny/cocktail-recipes-for-the-reces.html?yrail

According to the New York Times, 651,000 new job losses were reported in February (need I remind everyone that Feb. is the shortest month of the year, so that means 23,250 jobs were lost PER DAY).  Unemployment surged to 8.1%, the highest yet.

It really is a dismal economy.  I have yet to adopt what I call the “unemploymentality” (thanks,Liz!) of feeling depressed, worthless and hopeless, but ask me that again in a couple more months of not receiving a steady paycheck and I may be ready to join the beggars on Rush St.

As the NYT article states, “Everybody in every industry has lost jobs or is feeling insecure about whether they’re going to keep their jobs or how their company’s going to do.”

I think Prada may be out of luck with people affording their “Sunbathing Dress” I posted yesterday… Back to my happy world of fiction.

Full article here: http://www.nytimes.com/2009/03/07/business/economy/07jobs.html?_r=1&partner=rss

I’ve always been a huge proponent of library-going (books are like a drug to me, and I can’t afford to keep myself in the “habit”, thus my worn library card) and have noticed my queue of books on hold have been taking longer to get to me than in the past. This interesting article “Hard economic times a boon for libraries” I came across on CNN this morning may explain why.

Yet another sign of our tough economic times is coming through in the resurgence of library popularity.  I bet you may be just as tired of hearing about our dismal economy as I am, but I actually found this article to be focusing on a more positive note – that people are being resourceful and utilizing the tools and services available.  I advise each of you to take a look at your local library and see what services they offer that can save you money – from internet to DVD rentals and even reading groups for children, all at no cost to you.

The full article can be found at this link: http://www.cnn.com/2009/US/02/28/recession.libraries/index.html

Chicago Public Library information available here: http://www.chipublib.org/

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